A Spotlight on….Adam Hughes

As February brings longer days and hopefully less cold and rain, we take turn our staff spotlight on the Marketing Department and Adam Hughes. Adam has been with BiP for a year and a half, beginning as a Marketing Executive. He now leads on marketing for Cadence.

In what capacity did you join BiP? What role did you start in and what role do you have now?

I joined BiP a year and a half ago as the Marketing Executive for BI. I spent around a year in that role and had some great experiences. It’s mad how much you learn here!

I then transitioned into the Marketing Manager role with Cadence and have been doing this for around 6 months. It’s been a rollercoaster so far, but I am hopeful we are starting to head in the right direction!

What takes up the most amount of your time in your day-to-day? 

Spreadsheets! All of my friends think Marketing is making fancy pictures and putting out tweets but marketers spend large parts of their week reporting on marketing activities.

Are there any changes or initiatives you’d like to implement into BiP? As February brings longer days and hopefully less cold and rain, we take turn our staff spotlight on the Marketing Department and Adam Hughes. Adam has been with BiP for a year and a half, beginning as a Marketing Executive. He now leads on marketing for Cadence.

Standing desks would be cool!

What are the biggest challenges you have in your role – how could your colleagues help? 

The target audience for Cadence Marketing are often marketers themselves who have seen every trick in the book. We have to be really convincing and creative when explaining why Cadence can really impact suppliers success.

What do you like most about your job? 

I like that my role involves working with virtually every department of the business, it is very varied. My favourite thing is probably seeing people register for a webinar you are running. It’s great to monitor the leads coming in and seeing that what you have done is working.

What do you like most about working at BiP? 

The people! Everyone is hard at work but will always make time to help. It took me no time to settle in here because everyone was so welcoming.

What does a great day at work look like?

A nice coffee, followed by loads of leads!!

Do you have any unusual hobbies? 

Got a secret addiction to watching the Kardashians

Been anywhere strange? (country/place/bar/tourist attraction?!) 

I toured through Thailand, Vietnam and Cambodia when I was a student which was amazing. Desperate to go back to Vietnam actually.

Blow your own! … what do you excel at? Work or leisure 

Facial hair.

Quick fire, choose one option: 

  1. Coffee or tea – Coffee
  2. Book or film – film
  3. Cat or dog – dog
  4. Hot or cold – cold
  5. Salty or sweet – sweet
  6. Tattooed or not – not (yet…)
  7. Night out or night in – night in
  8. Email or meeting – email
  9. Teams calls: video call or audio? video
  10. Eating: al-desko, break room or break out altogether – al-desko
  11. Mountain or beach – mountain

Market Update – November in Review

Since the COVID-19 crisis began, we have harnessed Tracker’s powerful database, business intelligence and data analysis services to do what BiP has done for the last 36 years – bring buyers and suppliers together.

At the height of the crisis, the company monitored and analysed data from Tracker weekly to make sure that buyers and suppliers were kept up to date with activity in the public sector, with a special focus on central and local government, defence, education and health.

In light of the continuing restrictions and the autumn lockdown, our BiP Solutions media and marketing services, Cadence Marketing, have published a monthly report, in association with DCI to help you understand what is happening in the public sector and how our data, together with powerful business intelligence solutions like DCI and Supply2Defence, can help you engage earlier and succeed in this marketplace.

Each report considers how the public sector marketplace is responding to the latest changes before focusing on one of our key sectors in greater detail. In our latest monthly review, we examine defence trends and spends. Following the Government announcement of the biggest spend in Defence since the Cold War, now is the time for suppliers to tap into this marketplace.

Key Highlights Include:

  • 7374 contract notices published – a decrease of 2.49% compared with October’s figures (though still an increase of 11.27% from September)
  • Of the 2767 contract notices that stated a value, 1016 (36.71%) were worth £100,000 or less, while
    a further 685 (24.75%) were worth £100,000-£500,000, representing continued opportunities for SMEs
  • In November, the defence sector published 271 contract notices – the highest monthly volume since before the start of the first national lockdown in March
  • Well over half of defence notices published in November were non-OJEU, making them potentially of
    interest to SMEs

You can download your complimentary copy here

BiP Solutions Limited is a company registered in Scotland with Company Number SC086146 and VAT number 383030966 and having its registered office at Medius, 60 Pacific Quay, Glasgow, G51 1DZ.

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