Introducing Promitto, a new comprehensive email marketing solution

Promitto logo in purple

BiP Solutions is proud to announce the launch of the new self-service email marketing platform Promitto.

Drawing on BiP Solutions’ 35 years of experience in the public sector marketplace, Promitto allows for easy contact with thousands of stakeholders and leaders from local and central government, the NHS, the education sector, UK enterprise and more in just a few clicks.

Designed with ease of use in mind, Promitto offers two key advantages for those looking to promote to the public sector or to business. The intuitive email design tools mean that users new to marketing can easily build distinctive, professional marketing emails, while more experienced marketers will benefit from the flexibility the platform offers. In addition, Promitto’s unmatched data community – one of the biggest in the UK – affords contact with over 160,000 public sector decision makers, as well as stakeholders from thousands of the biggest organisations from throughout UK business and enterprise. All data can be segmented by job function, geography and more, allowing for easy contact with the best and most receptive audience.

Promitto aims to be a comprehensive email marketing solution, offering everything needed for successful marketing campaigns in a ‘one-stop shop.’

Simon Burges, CEO of BiP Solutions, said:

I am delighted to announce the launch of Promitto, which for the first time provides customers with the opportunity to access BiP’s market-leading contact data communities, via our new self-service email marketing solution.

The launch of Promitto shows that BiP Solutions are committed to innovative ways to suit our customers’ needs through our ever-growing digital portfolio.

To register and learn more about Promitto, visit www.pro-mitto.co.uk.

BiP Solutions offers a suite of digital solutions to bring together buyers and suppliers, from sector-specific data communities to the most comprehensive source of tender notifications in the UK. To learn more, visit www.bipsolutions.com.

BiP Solutions’ expansion plans continue with Ingenium IDS acquisition

PartnershipLogosGlasgow-based BiP Solutions has today acquired data marketing experts Ingenium IDS Ltd. This acquisition is a perfect match for BiP which, for more than 30 years, has led the way in helping the public and private sectors work together. Ingenium IDS is a leading provider of advanced data marketing services including lead generation, content creation, data, surveys and online events that help deliver the right messages, to the right people, at the right time.

This latest acquisition, following its purchase of Promark Media in 2015, further strengthens BiP’s leading position as a provider of services that create value for buyers and suppliers at every stage of the supply chain.

CEO of BiP Solutions, Simon Burges, said: “This is an important step for the BiP Group and is a clear demonstration of our ongoing commitment to invest in and grow the business. Ingenium IDS has developed a fantastic range of innovative products and services that through this strategic acquisition will provide many benefits to the BiP Group and its customers. It’s a perfect fit and I am delighted to welcome their staff and senior management team into the BiP family.”

Director of Ingenium IDS, David Cross, said: “We are proud of what we have achieved over the last ten years in helping our clients to secure meaningful long-term business across the public sector, which started as a result of a marketing campaign initiated by ourselves. We are excited to join the BiP Group of companies which will allow us to grow and innovate to achieve outstanding results for our current and future clients.”

Since 2005 Ingenium IDS has helped companies to successfully market and generate demand for their products and services into different parts of the public sector, including Central and Local Government, Healthcare and Education. More recently they have extended their reach into the enterprise private sector space. Ingenium IDS addresses the challenges faced by sales and marketing departments to identify key organisations and stakeholders and to use tailored digital communications as a platform for demand creation.

Their services include:

  • Audience Generation for Events
  • Driving Whitepaper/Case Study Downloads
  • Independent Online Surveys
  • CRM Database Audit, Cleanse and Append

Ingenium IDS achieves outstanding results for its clients with a focus on transparent and measurable outcomes.

Contact Details:

Kenny Brogan

Head of Marketing

BiP Solutions

E – kenny.brogan@bipsolutions.com

T – 0141 270 7613

BiP Solutions Limited is a company registered in Scotland with Company Number SC086146 and VAT number 383030966 and having its registered office at Medius, 60 Pacific Quay, Glasgow, G51 1DZ.

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