As February brings longer days and hopefully less cold and rain, we take turn our staff spotlight on the Marketing Department and Adam Hughes. Adam has been with BiP for a year and a half, beginning as a Marketing Executive. He now leads on marketing for Cadence.
I joined BiP a year and a half ago as the Marketing Executive for BI. I spent around a year in that role and had some great experiences. It’s mad how much you learn here!
I then transitioned into the Marketing Manager role with Cadence and have been doing this for around 6 months. It’s been a rollercoaster so far, but I am hopeful we are starting to head in the right direction!
Spreadsheets! All of my friends think Marketing is making fancy pictures and putting out tweets but marketers spend large parts of their week reporting on marketing activities.
Standing desks would be cool!
The target audience for Cadence Marketing are often marketers themselves who have seen every trick in the book. We have to be really convincing and creative when explaining why Cadence can really impact suppliers success.
I like that my role involves working with virtually every department of the business, it is very varied. My favourite thing is probably seeing people register for a webinar you are running. It’s great to monitor the leads coming in and seeing that what you have done is working.
The people! Everyone is hard at work but will always make time to help. It took me no time to settle in here because everyone was so welcoming.
A nice coffee, followed by loads of leads!!
Got a secret addiction to watching the Kardashians
I toured through Thailand, Vietnam and Cambodia when I was a student which was amazing. Desperate to go back to Vietnam actually.
- Coffee or tea – Coffee
- Book or film – film
- Cat or dog – dog
- Hot or cold – cold
- Salty or sweet – sweet
- Tattooed or not – not (yet…)
- Night out or night in – night in
- Email or meeting – email
- Teams calls: video call or audio? video
- Eating: al-desko, break room or break out altogether – al-desko
- Mountain or beach – mountain